IRONWOOD LAUNCHES ARROWS CIDER

Ironwood Cider has partnered with the Toronto Arrows for the February release of their Match Day Series. The Toronto Arrows Matchday Series brings passionate rugby fans and the craft beverage industry together in celebration of the sport.  The program was created from a desire to celebrate together, and to bring a key component of the matchday experience to rugby fans - enjoying high-quality, craft beer and cider.

Beginning in October 2020, The Toronto Arrows have partnered with craft breweries and cideries from the GTA and other regions across Ontario to create a community-focused range of rotating, co-branded beverages. “Working collaboratively with our province’s craft breweries and cideries to create the Matchday Series has been a great experience,” said Rahul Srinivasan, Toronto Arrows Director of Partnerships. “We have been very focused on the theme of engaging with communities: the rugby community, the craft beer and cider community, and the community-focused organizations that we will be supporting as a result of the Matchday Series. We’re excited to see the Matchday Series in action and for us to bring a key part of the matchday experience back to our fans.”

Featured producers rotate monthly with Ironwood’s Arrows cider as their February release.

"Ironwood is all about engaging in meaningful projects within the community. We're excited to partner with the Toronto Arrows as part of this great initiative. We've created a unique product that we feel that fans will really enjoy, and we look forward to raising a pint of Arrows in celebration of the sport and hopefully from the sidelines once we can be at games in person again," said Ironwood owner Richard Liu. 

Arrows is a blueberry-hopped cider, bursting with hop aromas and character with big berry flavours. Cider is available for purchase on the Ironwood online store with multiple shipping and pickup options. At the conclusion of the program, The Toronto Arrows will be contributing a portion of each Matchday Series beverage sale to community-focused rugby and sports organizations.

IRONWOOD LAUNCHES ARROWS CIDER